The Values Programme - 2001 Changing Values

2001 - Changing Values

In encouraging corporations to drive towards sustainability objectives and targets, we must focus not just on changes in technology and management systems, but also on capturing the hearts and minds of their employees, customers and investors. Only then will it be possible to embed the necessary changes in corporate values and cultures.

The challenge is to help individuals and companies develop cultural frameworks and decision-making processes that encourage the convergence of personal and business values. The scale of this challenge was illustrated during the Foundation’s Tenth Consultation, where a recent survey by the international student organisation, AIESEC, showed that 66% of business students thought they would sometimes be forced to do things as managers that would conflict with their personal values.

The Changing Values theme will be debated at the first of a new series of Windsor Consultations in December 2001. It will have the following aims:

to seek an understanding of the values adopted by different sectors of society
to see how values are applied to normal everyday operations throughout business
to devise ways of promoting changes in values and mindsets.

Some of the issues being addressed include:

How are values derived?
Why is there an apparent mismatch between values in the home and the workplace?
How are mindsets changed, ie what are the triggers and are the effects lasting?
How do values spread, both within and between generations?
What role do the media play in shaping values?

The Windsor Consultations:

1992 Medicine	1992 Rio	1993 Energy	1995 Biotech	1996 Banking

1996 Social Reporting	1997 Lifestyles	1998 Human Rights	1999 Social Investment	2000 Business Education

2001 Changing Values	2002 Values & Money	2003 Values & Time	2004 Values & Technology	2005 Values & Leadership

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